GoPack has presented a new collection of backpacks

The presentation of the new GoPack collection was a real upgrade for school and youth fashion. New formats, new colours, new ideas – the brand showed what backpacks will look like in the next school season. Bold colours, thoughtful details, improved favourites and new formats – all this made the presentation of the collection special.

GoPack says ‘yes’ to change and fresh ideas. There was an atmosphere of anticipation at the presentation of the new collection, as the brand had prepared many surprises for schoolchildren and young people.

New shapes and colours

The collection now includes models with new shapes and updated decorative accents. There will be many lightweight, compact backpacks that are convenient for walks and extracurricular activities. Alongside them are spacious, hard-working backpacks ready to hold everything you need for school and training. The colours include a fresh palette: from calm basic colours to bold bright combinations.

Favourites with a new look

Along with the new items, the ‘stars’ of previous seasons have also returned. These models have already won the recognition of schoolchildren and students, and now they have been improved.

Different personalities – different backpacks

GoPack traditionally works for everyone: for those who appreciate minimalism and restraint, and for those who are looking for a way to stand out. There are models for the fast pace of city life and for those who like to keep everything close at hand. This is a collection where everyone will find their ‘own’ format.

New style, new energy: GoPack rebranding and identity

For nine years, GoPack has been creating backpacks that have become an integral part of the everyday life of schoolchildren and young people. The brand is not resting on its laurels, so this year there will be even more character and energy.

GoPack has received its own ‘green light’ – the brand's updated identity has become a symbol of moving forward, openness to new ideas and a modern lifestyle. The new slogan, ‘Whenever you go, wherever you go,’ emphasises the brand's main idea: GoPack is always there, wherever you go. Every detail, from tags to pullers and reflective elements, is designed to add confidence and inspiration, like a green light at the start of a new journey.

Rebranding is not just about appearance. GoPack is charged with new energy but remains true to itself: quality, functionality and affordability remain unchanged.

A step into the future

GoPack has shown that youth fashion is not standing still. The brand senses the hottest trends and creates its own at the same time. The new collection combines functionality, brightness and freedom. And this is just the beginning: there will be even more unexpected solutions to come. So look forward to the new GoPack collection: bold and modern.